Nail your concept, define your key messages, find your audience and reach them. Whether it’s local residents, busy lunchers or international travellers.
A picture tells a thousand words – you need decent photography and lots of it. I’ll either shoot your dishes, products or venues myself, or bring in one of my partners to help out, making sure your content is always sparkling.
PR can be a minefield, and a time-consuming one at that. We’ll build your strategy and timeline, and make sure it’s read by your target media, whether that’s national newspapers, local radio, restaurant press or micro-influencers.
Your brand needs words that describe what you’re about and why, ideally in a range of lengths and formats. We can establish or work with your tone of voice and write copy for websites, booking platforms, newsletters and anywhere else you have, or want to have a presence.
You need it. Whether it’s a presence that compliments your other marketing activity, or the basis of your marketing strategy, I’ll set up and run your accounts, generate followings and engagement, and keep the attention of the audience you want.
If you’d prefer a quick training session rather than a project or retainer, I run short marketing, PR and social media courses that might be a better fit for budget or time constraints.